
My jobs
Before the internet, smartphones and social media became a natural part of everyday life, I got to experience working life through major technological and societal changes. This part of the project brings together experiences from, among others, SAS, Navico, the Norwegian Opera & Ballet and Bærum Municipality — and reflections on people, digitalization and how value is created in interaction.

1982 - 2007
SAS
For almost 25 years, SAS was my workplace – through a time when aviation, customer travel and the internet changed dramatically. This is also where my journey in digitalization, marketing and user focus began, including through work with SAS EuroBonus and the internet in SAS Norway. This journey is updated continuously – with more flights, performances and action plans along the way.
2007 - 2010
Navico
At Navico, I got to work at the intersection of technology, branding and digital development in an international maritime electronics company. Here we worked with global digital solutions, multilingual websites and modern publishing platforms – experiences that would later become important in my digital journey. This journey is being updated continuously — with more flights, performances and action plans along the way.


2010 - 2018
The Norwegian Opera & Ballet
From digital initiatives and maritime technologies to one of Norway's most iconic cultural centers. The years at the Norwegian Opera & Ballet were a journey into the art, the people and the magic behind the scenes. This journey is continuously updated — with more flights, performances and action plans along the way.
2018 - 2026
Baerum Municipality
From national cultural arenas to digital services for over a hundred thousand residents. The years in Bærum municipality were a journey in user focus, accessibility and the work of making digital services easier for people in everyday life. This journey is continuously updated — with more flights, performances and action plans along the way.

