About Magne

My name is Magne Bjella, and throughout my working life I have been interested in the people behind the systems, services and results. My interest has never been in technology alone, but in how people, culture, collaboration and trust influence what we create together.

For many years, I have worked with the internet, digitalisation, communication and  customer experience in both the private and public sectors. My working life has given me the opportunity to experience different environments and perspectives – from commercial organisations and international professional communities to cultural institutions and the public sector.

Alongside my professional career, I studied inovation, eMarketing and  digital development at BI, including through seminars and professional gatherings in San Francisco and Oxford. These experiences have given me great respect for the people who build knowledge over time – researchers, employees, teachers, entrepreneurs, designers, developers and leaders who share their experience and challenge established ways of thinking.

​The website and the projects growing from it will therefore continue to evolve over time. New articles, reflections, blog posts, studies, illustrations and publications will be added as ideas mature and new experiences emerge. Some will be about technology and working life. Some about culture, innovation and society. Some will be professional in nature, while others will be more personal and reflective. The common thread is curiosity, knowledge sharing and a desire to highlight people and environments that inspire.

This project is not about collecting trophies or creating a digital showcase of achievements. It is about sharing experience, reflections, professional inspiration and knowledge with others. Over many years, I have been fortunate enough to participate in inspiring professional communities, seminars, projects and networks – and I now want to make much of what I have learned available to others. If something here can inspire, help or encourage new ways of thinking, then the project has already succeeded.

I developed this website myself with support from modern digital tools, including artificial intelligence, used as an aid for structure, language and idea development. All professional content, reflections and personal experiences are based on my own studies, presentations, articles, seminars, professional experience and assessments developed over a long career in digitalisation, communication and innovation.

I hope this website can become a place for reflection – but also a place that reminds us that value is rarely created alone. It emerges through the interaction between people, experiences, ideas and communities.

All content, illustrations and reflections on this website have been created with great care and are protected by copyright.

Read more about use and sharing under Copyright.